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Protecting Beef Protects State

You are what you eat. That is, if you even know what you’re eating. Do I have that right? As a lifelong rancher in north central Nebraska, I wholeheartedly believe consumers deserve to know what [...]

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Sustainability

Over the years I have heard questions about NCBA’s policy positions on sustainability and the efforts we take based on that policy. Below are some frequently asked questions and my candid [...]

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USMCA Passage Crucial for Nebraska’s Beef Producers

Nebraska’s cattle industry has weathered its fair share of storms this past year. Crippling property taxes, uncertainty in key foreign markets, and devastating spring blizzards and historic [...]